Draft Guidelines on Quality Criteria for Health Related Websites
Transparency and Honesty Transparency of provider of site - name, physical address and electronic address of the person or organisation responsible for the site.
Transparency of purpose and objective of the site (including any commercial purposes).
Target audience clearly defined (further detail on purpose, multiple audience could be defined at different levels).
Transparency of sources of funding for site (grants, sponsors, advertisers, non-profit, voluntary assistance).
Authority Clear statement of sources for all information provided and date of publication of source.
Name and credentials of all human/institutional providers of information put up on the site, including dates at which credentials were received.
Privacy Privacy, security and confidentiality policy and systems to be clearly defined, including required option for the storage of any personal data.
Currency Clear and regular updating of the site, with up-date date clearly displayed for each page and/or item as relevant.
Accountability Accountability - user feedback, and appropriate oversight responsibility (such as a key quality compliance officer for each site).
Responsible partnering - all efforts should be made to ensure that partnering or linking to other websites is undertaken only with trustworthy individuals and organisations who themselves comply with relevant codes of good practice.
Editorial policy - clear statement describing what procedure was used for selection of content.
Accessibility Accessibility - attention to guidelines on physical accessibility as well as general findability, searchability, readability, usability, etc.